‘Tomorrow’ (‘Demain’) available at last in the UK!
By rob hopkins 12th January 2017 Arts
***UPDATE*** Oct 2020
Transition Network were previously partnered with Elle Driver (Jan 2017 to Sep 2020) and we helped facilitate over 280 UK community screenings of Demain.
The reason we mutually agreed to end the agreement is due to lack of demand (post UK Covid lockdown in March 2020) for UK in person community screenings. Sadly, there is still not an online/pay per view/video on demand version of Demain available for UK audiences.
For any UK community Demain screening inquiries, please contact Nicolas from Elle Driver who can hopefully assist you: nicolas@elledriver.eu
Thanks!
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We’ve reported previously on this website about the phenomenal impact of the film Tomorrow (Demain) in France, Belgium and the other 30 countries in which it has so far been released. We’re delighted to announce that Transition Network has negotiated the rights to distribute the film in the UK. Despite our best efforts, we couldn’t secure an agreement which stretched beyond the UK, but we hope our agreement can be used as a model for organisations in those countries where distribution rights are still being discussed.
About the film
Already viewed by over 1.5 million people in France alone, and winner of Best Documentary at the Cesar Awards (the French Oscars), ‘Tomorrow’ has been hugely impactful. Produced by activist and writer Cyril Dion and actress/director Mélanie Laurent (see below), it tells the story of their search for solutions to the crisis humanity faces.
In 2014, the production team launched a crowdfunding campaign on KissKissBankBank in order to raise €200,000 to finance the film. In just 2 months, the contributions of 10,266 contributors meant that they actually raised €444,390. The film premiered in Paris during COP21.
It is a hugely positive, affirming and inspirational film, exploring creative solutions in the fields of food, energy, transport, economics and education. It visits permaculture farms, urban agriculture projects, community-owned renewable projects, local currencies, creative schools, ambitious recycling projects. It has been a huge boost to community-led projects, and is currently on release in 29 other countries, regularly receiving standing ovations, and leading to the formation of many new community projects. It is the perfect antidote to the current sense of global despondency. It also has a great soundtrack! Here is the trailer:
Organising your own community screening
We have created a free guide, ‘Making the most of Tomorrow: Your guide to organising a community screening of the film ‘Tomorrow’, and how to maximise its impact’, which includes more information about the film, tips on how to make the most impact with your screening, a sample press release you might like to use when promoting it, and a report from the Transition Belgium national hub about the impact the film had for them.
The UK rollout began on January 24th with simultaneous screenings in Totnes, Todmorden and Bristol, the 3 UK places to appear in the film. Here’s what people thought of the Totnes screening:
The fee for a screening is £100, or £200 if screened by a cinema. It’s up to you whether and how you sell tickets, but we think most groups should easily be able to attract enough people to more than cover the costs of the showing while also benefiting from the opportunity to attract new volunteers, raise the profile of their initiative, build and strengthen partnerships and catalyse new activity in their communities.
We have negotiated a reduced fee of £50 for groups for whom £100 represents a real struggle. Please get in touch with Amber Ponton [email amberponton (at) transitionnetwork.org] if you need to explore this further. The fees are split 50/50 with Elle Driver (the film’s distributor) and Transition Network, to cover our costs supporting the rollout. Any surplus Transition Network makes will be reinvested in our wider work supporting the Transition movement worldwide.
The film comes in a DVD / PAL / 16:9 / 720×576 format. To book a screening for your community contact Amber [email amberponton (at) transitionnetwork.org] with your screening date and address for the disc to be sent to. Once you’ve done that, pay using these PayPal buttons.
Spread the word
The invitation to organise community screenings of ‘Tomorrow’ is open not just for Transition groups, but to any community groups for whom it could be useful. So, permaculture groups, Incredible Edible groups, community energy projects, church groups, schools, Neighbourhood Planning organisations, Women’s Institute groups, any organisation that needs some inspiration, an injection of possibility.
We would love this to snowball, and for as many screenings as possible to take place during the next 6 months. So, we have a request. If you do organise a screening, please find someone who could, after the film, film some vox pop interviews with people about what they thought of the film (like we did here for In Transition 2.o.). Then pop it on YouTube, using the tag #Tomorrowfilm. Please also share your films on social media using the same hashtag. If you need any more suggestions on this, do get in touch. Let’s get this film shown in every community in the country!
15 Comments
If the film is already paid for, more than twice in the crowdfunding, why it not free? Are the original funders taking a share of the profits? If not whom?
Hi. Thanks for taking the time to comment. In reality, whether the film is free or not isn’t up to us, it’s up to Elle Driver, the distributor. Their approach is for it not to be free, which is their decision. In my observation, there being a fee has led to people organising bigger, and better organised events which have had more impact. What we did was to negotiate a lower rate for communities, which hadn’t happened anywhere before yet. Most current films will come with a fee for community screenings. The rate agreed, £100, is easily coverable through a reasonable sized screening, and as you’ll see in the blog, there is a reduced fee of £50 for groups where that represents a real struggle. Prior to this, groups were being quoted far higher amounts for single screenings, the deal we’ve reached represents a real step forward from that. It also makes the film available. The money raised will be split 50/50 between us and Elle Driver. Our portion will go towards the time and resource we’re putting into supporting this rollout, and to our work supporting Transition groups. And personally, if someone puts years of their time and energy into creating something hugely impactful for all of us, something with the potential to shift the impact of our work, and which has the potential to raise the funding for an even better sequel, why I should I expect them to give it away for free? I don’t give the books I write away for free, for example. Thanks. I hope this is useful.
Hi
If our group pays for a licence to screen the Tomorrow film, please can you advise how many screenings we are allowed to make?
Thanks
Lynn
Hi Lynn. It entitles your group to screening the film once.
Thanks
Rob
This is the same as for screening of other films
Hi, what format(s) is the film available in? Thanks Rob.
Hi Sencabot
The film comes in DVD / PAL / 16:9 / 720×576
wish that a selection promo images for web and print were put somewhere easy to find
Hi – when will the film be available to buy?
I saw the film last night in Swansea and very much enjoyed it. We would probably like to show it in Llandeilo. But, does the version on the DVD come with the option of English subtitles throughout? We have local halls with poor acoustics and some members are hard of hearing – so we’d prefer to show it with subtitles during the voice-overs.
A great screening here in Southampton last night at the University Union cinema. Lots of people asking if they can put on a screening for their community group so I will direct them here. Some people asking about buying their own copy and I am not sure where to direct them. One person here has bought online from Amazon but I wondered if there was a better way to source a copy. Many thanks Clare…. blog and pics to follow 🙂
I am a retired community development officer who would like use the film to stage a series of showings and discussions in village halls in Mid Devon and further afield to promote action on climate change but I could not afford £50 per showing nor do I want to charge people as that will put many people off attending, some of whom may be game-changers in their community. I have already shown the film in Crediton, some time ago, which enabled Transition Crediton to attract more people to serve on their management committee. Is it possible to buy a copy together with a right to use without charging? If so; at what cost?
Best wishes
Paul
Hi Paul,
We’ll send you an email so that we can work something out 🙂
I wonder if someone at your end is able to press the distributor to make it available as a pay per view streaming?
Seems crazy this film isn’t available in the UK six years after release. Pay per view is logical specially given lockdowns and people’s increased reluctance to leave their house for anything.
Thanks.
Sadly the distributors, Elle Driver, have only set up pay per view deals in US and Australia. Any queries from the UK about this might help to build the case for setting up the same in the UK (and other regions too). Their lead on this is nicolas(at)elledriver.eu
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